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AREA 23 - Account Supervisor
• Manage a wide range of print and digital marketing materials for client, Sanofi, overseeing all aspects of their advertising campaigns from strategy development to in-market execution
• Collaborate with clients to understand their marketing objectives while offering bespoke guidance and strategic counsel for improved campaign reach
• Conduct competitive research and comparative market analyses to identify emerging trends, increase brand engagement and drive product sales
• Manage team budget of $6.4M, review invoices, prepare billing summaries, and present financial updates in weekly client status meetings
• Create campaign timelines based on client needs and expectations, and track project progress to ensure release dates are met
• Develop tactical briefs and relay client direction to creative team for project implementation
H4B Chelsea - Account Supervisor
• Spearheaded the promotional launch of KORSUVA®, a first-in-class drug, for client, CSL Vifor
• Contributed to the organic growth of the account by successfully securing two additional business lines, resulting in an annual revenue increase of $1M
• Monitored job activity and costs to ensure budgets were respected; when appropriate, worked with Finance to complete transfers and revise project estimates accordingly
• Oversaw third-party media outreach, securing top-tier national placements with vendors such as Epocrates and Medscape
• Monitored campaign performance metrics and presented strategic recommendations to clients based on data-driven insights
• Participated in creative brainstorm sessions for new business pitches and took on frequent presentations to clients
• Supervised junior staff, delegated day-to-day responsibility, and provided tactical direction and feedback as appropriate
• Fostered strong relationships with the President and agency Executive Leadership, engaging in frequent discussions regarding the brand's long-term vision, as well as identifying opportunities for sustainable growth and enhanced operational efficiencies
• Manage a wide range of print and digital marketing materials for client, Sanofi, overseeing all aspects of their advertising campaigns from strategy development to in-market execution
• Collaborate with clients to understand their marketing objectives while offering bespoke guidance and strategic counsel for improved campaign reach
• Conduct competitive research and comparative market analyses to identify emerging trends, increase brand engagement and drive product sales
• Manage team budget of $6.4M, review invoices, prepare billing summaries, and present financial updates in weekly client status meetings
• Create campaign timelines based on client needs and expectations, and track project progress to ensure release dates are met
• Develop tactical briefs and relay client direction to creative team for project implementation
H4B Chelsea - Account Supervisor
• Spearheaded the promotional launch of KORSUVA®, a first-in-class drug, for client, CSL Vifor
• Contributed to the organic growth of the account by successfully securing two additional business lines, resulting in an annual revenue increase of $1M
• Monitored job activity and costs to ensure budgets were respected; when appropriate, worked with Finance to complete transfers and revise project estimates accordingly
• Oversaw third-party media outreach, securing top-tier national placements with vendors such as Epocrates and Medscape
• Monitored campaign performance metrics and presented strategic recommendations to clients based on data-driven insights
• Participated in creative brainstorm sessions for new business pitches and took on frequent presentations to clients
• Supervised junior staff, delegated day-to-day responsibility, and provided tactical direction and feedback as appropriate
• Fostered strong relationships with the President and agency Executive Leadership, engaging in frequent discussions regarding the brand's long-term vision, as well as identifying opportunities for sustainable growth and enhanced operational efficiencies
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