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About
SKILLS
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Microsoft office (Word, Excel, and PowerPoint)
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Sales Presentation Development
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Adobe Creative Suite
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Tableau and Open Refine
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Interpersonal Sales Experience
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Collections and Invoice Processing
EXPERIENCE
Advertising Director
The University Star , San Marcos, May 2023 – Dec 2023
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Managed multiple accounts to complete tasks such as scheduling advertisement run dates, generating invoices and summary reports, and sending performance analytics to clients.
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Collaborated with internal departments to ensure timely delivery of creative assets for ad campaigns.
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Managed a team of six account executives, providing guidance, training, and support for achieving sales goals.
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Successfully negotiated contracts with vendors for improved terms and conditions.
Editor-in-Chief
The University Star, San Marcos, TX Apr 2022 - Apr 2023
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Responsible for managing a staff of over 80 student employees and volunteers recognized as the best non-daily collegiate newspaper by the Texas Associated Press Managing Editors.
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Created and maintained an annual budget.
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Defined audience, voice, scope, and purpose of publication in consultation with the editorial board, communicated vision clearly to team and created editorial calendar and deadlines.
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Coordinated with the marketing team to develop promotional plans for published works.
EDUCATION
Bachelor of Science (B.S.) in Mass Communication
•
Microsoft office (Word, Excel, and PowerPoint)
•
Sales Presentation Development
•
Adobe Creative Suite
•
Tableau and Open Refine
•
Interpersonal Sales Experience
•
Collections and Invoice Processing
EXPERIENCE
Advertising Director
The University Star , San Marcos, May 2023 – Dec 2023
•
Managed multiple accounts to complete tasks such as scheduling advertisement run dates, generating invoices and summary reports, and sending performance analytics to clients.
•
Collaborated with internal departments to ensure timely delivery of creative assets for ad campaigns.
•
Managed a team of six account executives, providing guidance, training, and support for achieving sales goals.
•
Successfully negotiated contracts with vendors for improved terms and conditions.
Editor-in-Chief
The University Star, San Marcos, TX Apr 2022 - Apr 2023
•
Responsible for managing a staff of over 80 student employees and volunteers recognized as the best non-daily collegiate newspaper by the Texas Associated Press Managing Editors.
•
Created and maintained an annual budget.
•
Defined audience, voice, scope, and purpose of publication in consultation with the editorial board, communicated vision clearly to team and created editorial calendar and deadlines.
•
Coordinated with the marketing team to develop promotional plans for published works.
EDUCATION
Bachelor of Science (B.S.) in Mass Communication
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